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Ultra-processed
NOVA · 4 · 11 INGREDIENTS · 4 ADDITIVES
Ultra-processed. 4 additives and 11 ingredients — substantially industrial.
Verified · NOVAUpdated · Mar 2026
Score breakdown · 0–100 per axis
Processing
12
Healthiness
40
Low sugar
44
Low calorie
60
Low salt
100
High protein
0
High fibre
35
Nutrient density
40
Organic
0
Each facet scores 0–100 independently. The headline score above is currently the processing axis only; we're building a weighted composite (Phase 2 — Sprint C) that blends them.
At·AsdaSainsbury's
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Barcode · 01645613 · Photo sourced Jul 2026
Also in454 g
The ledger · every product starts at 100
From 100 to 12.
INGREDIENT
NOTE
Δ
Starting balance100
Strawberries
—0Pectin
—0Acidity Regulators
—0Citric Acid
—0Preservative
—0Potassium Sorbate.
—0FinalNOVA · 4 · Ultra-processed12
Per-ingredient deltas come from a published rubric. Additive deltas come from the 468-entry E-number glossary (Open Food Facts taxonomy).
Flagged additives · 4
Potassium sorbateE202 · low
Common preservative against mould. Generally considered safe at typical food concentrations.
Citric acidE330 · low
Naturally occurs in citrus. Industrial form is fermented from glucose.
Sodium citrateE331 · low
Buffering salt. Generally inert at food levels.
PectinE440 · low
Plant-derived. Substitutes for fruit pulp in low-fruit products.
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